Type evenement: Stock exchange

University Exploration Days
Council of International Schools

Council of International Schools, CIS for short, is a global membership organisation working together to shape international education through services for schools, universities and individuals. The CIS community includes more than 740 schools and 610 colleges and universities from 122 countries. An important part of CIS’ services is organising worldwide events. Because the head office is located in Leiden, they use collaborations with a Dutch event agency, and we are proud to say that we are.

During the corona crisis, the live events have been converted to online experiences, where the participants still come together, but virtually. They can still learn, network, support and share expertise. The same goes for university fairs. There are organised in different cities and countries, such as Shanghai, Hong Kong, Africa, Switzerland, France and the Benelux. For example, we organised an online event in all 24 times zones.  

The purpose of a scholarship like this is for international students to get acquainted with different universities around the world. To make this happen, we have developed the online platform that is used during the fair together with GoToCollegeFairs.  

To ensure that students come into contact with each other, universities can set up their own virtual booth. They can post videos and other information here. In addition, these universities can get in touch with the students through (video) chat, live presentations and much more. Students can also follow Educational Sessions and chat with each other in the Lounge.  

Through these many additions to the platform, we try to give students the experience that comes as close as possible to a live event. This way they can come into contact with each other in different ways and this from their own living room! 

EventSummit
VKOZ events & communication

EventSummit is a large one-day platform for the entire festival and event industry. This time the fair was organised in Ahoy Rotterdam after the great success in 2019. ‘A fair is an organised market where, in this case, services are mainly bought and sold’. VKOZ took part in this on January 30, 2020. We had our own stand on the so-called Rotterdam Street. This is a square where various Rotterdam locations are located with their stand. This square was located in the ‘Cities & Regions’ hall.

Our goal during EventSummit was to surprise and inspire visitors with our activation ‘Here we brew our concepts’. This was also the theme of VKOZ for the fair. This is because we are located in the monumental Heineken building.

The 13.500 m2 exhibition floor was clearly arranged in themes such as entertainment, technology, locations, festivals and further divided into streets. Together with Rotterdam Partners, RDM Events, Hilton, ss Rotterdam, Wereldmuseum, Spido, De Doelen, Maritiem Museum, Luxor Theater, Theater Rotterdam and many more Rotterdam stands, we provided an unforgettable experience.

We took the brewing of our concepts very literally: in our stand we were brewing live with the visitors. We thought along with them and brainstormed about their events. In addition, commissioned by EventSummit and in collaboration with Rotterdam Partners, we had developed an interactive concept that created more commotion in the street. We stood on the central square with our grab bag game: a large beer keg filled with various small and large prizes from the 28 Rotterdam exhibitors. To be able to grab, the visitor first had to win a game of memory by finding the right event locations. We have made many visitors happy with great prizes.

It was a great moment to strengthen our relationship with the Rotterdam Partners during the event. Through our activation we have ensured good visibility of the Rotterdam Street at EventSummit.